Jackob Nielsen is one Country Email List of the most highly respected authority on website design for improving use. He's like the founding father of website usability. He raises this very point about email in: "10 high-profit re-design priorities" where he lists the most important ingredients to sales and profits for a business website (link below). Nielsen's #1 tip on Country Email List the high-profit re-design priority list? Email Newsletters. Keeping in touch with your visitors once they leave your site is just about the best thing you can do for return on investment, says Nielsen customers informed and in touch with the company; websites give customers detailed information Country Email List and let them perform business transactions."
So you can send newsletters to bring Country Email List your customer back to your site to buy. He's not the only prominent researcher with this idea about collecting visitor emails so you can keep in touch. But he's so influential; we'll just go with that and Country Email List agree it's a great idea. Email List Building, aka Lead Capture, aka Country Email List Email Marketing So how do you implement this newsletter idea? This is also called list-building (you're building a list of email addresses from visitors). Or lead-capture. Nielsen doesn't spell out is what it takes to get people to Country Email List sign up for your email list. So let's do that now.
Let's go over the main Country Email List parts of building a successful email list: 3 Parts to Your Email List Builder System 1: The Technology 2: The Incentive 3: The Implementation The Technology: You need an email list service to do this right. Don't worry, you can find free or low-cost solutions. An email list service collects the visitor Country Email List email addresses in a database for you. More important, it enables each person who signs up to also change or cancel their subscription independently. This is important - it keeps you on the right side of CAN SPAM laws. Finally, it helps Country Email List your email get delivered.